RP Siegel

RP Siegel
RP Siegel, author and inventor, shines a powerful light on numerous environmental and technological topics. He has been published in business and technical journals and has written three books. His third, co-authored with Roger Saillant, is Vapor Trails, an eco-thriller that is being adapted for the big screen. RP is a professional engineer – and a prolific inventor, with 50 patents, numerous awards, and several commercial products. He is president of Rain Mountain LLC and is an active environmental advocate in his hometown of Rochester, N.Y. In addition to Justmeans, he writes for Triple Pundit, ThomasNet News, and Energy Viewpoints, occasionally contributing to Mechanical Engineering, Strategy + Business, and Huffington Post. You can follow RP on Twitter, @RPSiegel.
Rain Mountain LLC
14 607
Rochester, NY

Posts by This Writer

3 years 9 months ago

(3BL Media/Justmeans) - It seems fitting, with World Water Week just behind us, and with news of the latest, even more dire assessment of the impacts of climate change from the IPCC still making the rounds, that we should share this story which shows one very effective way to connect the dots.

Given the changes coming down the climate pipeline, water is going to be an area of particular  concern, because we are so completely dependent on it to live, and because it’s going to be getting harder to...

3 years 9 months ago

Resilience is a word that has gotten a lot of play lately. In a world that has us spending more and more time bracing for what might be coming, it's something we're starting to think we maybe should have more of.

This article in Harvard Business Review talks about resilience in terms of getting back up after being knocked down. They say that "this will be a key to survival in a world where 'surprises are the new normal.'”

The Huairou Commission, a women's disaster relief organization, defines resilience as “the...

3 years 9 months ago

(3BL Media/Justmeans) - In Naomi Klein’s book, The Shock Doctrine, she describes the way in which special interests and their lobbyists have learned to take advantage of breaking news to push their agendas into the breech, when the media is distracted, and politicians are reaching for a quick fix. It’s a pattern that, once you are aware of it, you see happening over and over again.

It’s happening again now, in the wake of the situation in Ukraine. Perhaps, with visions of cashing in on newly rekindled cold war antagonism, oil and gas companies and...

3 years 10 months ago

(3BL Media/Justmeans) - President Obama would like to create more jobs for American workers. One way he is attempting to do that is by negotiating more free trade agreements. Apparently he didn’t learn anything from Bill Clinton, who pushed through the disastrous NAFTA trade bill and several others like it. Twenty years later, the consensus seems to be that NAFTA was good for corporations, but bad for jobs.

Now Obama is negotiating a new trade deal called the Trans-Pacific...

3 years 10 months ago

(3BL Media/Justmeans) - Last week marked the 21st anniversary of World Water Day. The day was designated by the UN General Assembly in 1993, to celebrate and raise awareness of issues surrounding water. This year’s celebration took place in Tokyo, focusing on the theme of “Water and Energy.” The two-day event featured numerous workshop and talks by experts from all over the world.

Other events included a meeting of the US Water Partnership, a public-private partnership featuring a broad...

3 years 10 months ago

(3BL Media/Justmeans) - Making sales projections for brand new technology can be difficult, to say the least. Sometimes products catch on quickly and never look back. Other times they take awhile before becoming viral. Think about the iPhone and the iPad, for example.

So it’s no big surprise that the Renault/Nissan CEO Carlos Ghosn was a bit over optimistic when he first proclaimed in 2012 that sales of their all-electric Leaf would hit 1.5 million in four years. Sales started out slower than expected, so he pushed back the deadline to 2020, a full four years later....

3 years 10 months ago

(3BL Media/Justmeans) - Earlier last week, 30 U.S. Senators stayed up all night discussing climate change for 15 hours. The event, called Up4Climate, was the first of its kind, hosted by the Senate Climate Action Task Force, which is headed by Sheldon Whitehouse (D-RI) and Barbara Boxer (D-CA). The 30 senators involved were not only committed, but they were also surprisingly knowledgeable about the subject, invoking scientific reports...

3 years 10 months ago

According to the US Green Building Council, buildings are responsible for 39% of CO2 emissions here in the US. Everyone understands that make buildings more efficient can have a huge impact on climate stability. In a report, discussing barriers to sustainable construction, a paper by the Rocky Mountain Institute, acknowledges that the lack of an integrated systems approach to building design is a major...

3 years 10 months ago

(3BL Media/Justmeans) - Brian Keane is a marketing guy. He understands how to sell things. And as president of SmartPower, a non-profit, solar marketing company, he knows how to sell residential solar to consumers.

When I spoke to him last week, he told me had had “cracked the code” on selling solar. He said he saw it as his job to sell solar power to “regular people” who will buy it, not as an expression of an identity or an ideology, but rather because it simply makes sense. Because, he said, “the fact that it's good for the environment is not a sufficient motivator for many people.”

That is proven out by the...

3 years 10 months ago

(3Bl Media/Justmeans) - I spoke with Paige Goff last week, VP of Sustainability and Business Communications at Domtar, the paper company. The company has been aggressively pursuing sustainability in every aspect of their operations, going so far as to brand themselves, “the sustainable paper company.”

They established themselves as leaders in this regard years ago, by becoming the first paper company to achieve ...